About
Microsoft Certified Power BI Data Analyst with hands-on experience in end-to-end BI solution design, data modeling, incremental refresh setup and auto report refresh scheduling using Power BI Desktop, Power BI Service, SQL, and DAX. Skilled at transforming business requirements into insightful dashboards that support data-driven decision-making.
Skills & Expertise (14)
Work Experience
Power BI Developer (Software Engineer)
Bahrain Duty Free
Oct 2024 - Present
Built end-to-end BI solutions for Bahrain Duty Free focusing on sales and retail analytics. Executed the migration from Targit BI to Microsoft Power BI, building a modern analytics environment that improved report interactivity, visual appeal, and performance for Bahrain Duty Free’s retail operations. Rebuilt and optimized 30+ reports and six business dashboards, ensuring design consistency and alignment with business logic. Re-architected the underlying data model using a star schema structure, which enhanced report performance and simplified future scalability. Connected to Amazon Redshift and configured incremental data refresh to handle large data volumes efficiently, reducing refresh time and improving reliability. Used a blend of Import and DirectQuery modes to balance speed with dataset size, delivering faster and more responsive dashboards. Created advanced DAX calculations and reused SQL views to deliver accurate, insight-driven analytics across multiple business dimensions. Introduced future-date enabled slicers in reports to allow users to preview upcoming month budgets and targets, as requested by stakeholders. Collaborated with business teams to validate metrics, refine KPIs, and ensure smooth adoption of the new Power BI ecosystem.
Education
Bachelor of Computer Applications
- 2022 · Afghanistan
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