Ankita Saha

Growth Marketing Analyst Trainee

EZ Rankings

Dec 2025 - Present

Analyzed customer transaction and campaign data using Excel, SQL, and Python to identify customer behavior patterns and growth opportunities. Developed dashboards and KPI reports to track revenue, customer engagement, repeat purchases, and campaign performance. Performed customer segmentation and sales trend analysis to identify high-value customer groups and support targeted marketing initiatives. Created data visualizations and PowerPoint presentations to communicate business insights and recommendations to stakeholders.