About
Data Analyst with 3+ years of experience in media, consumer, and market analytics. Expert in SQL, Python, and BI tools (Power BI, Looker Studio, Tableau) to automate reporting, build scalable dashboards, and drive data-backed business decisions. Proven record of reducing reporting errors by 30% and accelerating insight delivery across cross-functional teams.
Skills & Expertise (20)
Work Experience
Project Manager (Analytics)
Course5 Intelligence
Mar 2023 - May 2024
Managed end-to-end validation of survey data using SQL and Decipher, reducing reporting errors by 30%. Designed dashboards in Looker Studio, Power BI, and Excel to support real-time decision-making. Coordinated with global stakeholders to ensure timely delivery of analytics outputs, achieving 95% on-time completion. Built automated project tracking dashboards using Excel and BI tools, reducing coordination time by 10%. Led weekly data review meetings to track data quality, resolve issues, and improve reporting accuracy by 20%.
Data Operations Coordinator (Analytics)
Nielsen
Jun 2024 - Present
Analyzed nationwide U.S. diary survey data to uncover AM/FM listening trends, enabling media clients to optimize programming and advertising strategies. Streamlined QA processes with Nielsen tools, increasing reporting accuracy to 99% and reducing turnaround time by 25%. Delivered insights that improved client campaign effectiveness and supported faster, more confident decision-making. Automated recurring reporting tasks, improving team bandwidth and cutting manual efforts. Presented weekly dashboards and insight summaries to stakeholders, supporting strategic marketing and content decisions.
Analyst
Course5 Intelligence
Jul 2021 - Feb 2023
Built interactive KPI dashboards to deliver real-time insights for CPG and digital clients, improving reporting speed and clarity. Developed optimized SQL queries to automate data extraction and transformation, reducing manual reporting time by 40% and increasing accuracy. Merged Google Analytics data with customer datasets to unlock new behavior insights and campaign analysis. Ensured 98%+ data accuracy through rigorous QA validation, reducing report discrepancies by 30%. Mentored junior analysts and supported deployment of scalable GCP-based reporting solutions.
Education
B.Com in Financial Accounting & Auditing - RADAV College (Mumbai University)
2018 - 2021 · Afghanistan
Certifications
Data Analytics Simulation
Deloitte Australia (Forage) · 2025
Data & Business Analytics
Boston Institute of Analytics · 2023
