About
Data-driven AI-ML graduate passionate about transforming business challenges into data-backed solutions. Skilled in SQL, Python, PySpark, and BI tools with practical exposure to the analytics lifecycle, data cleaning, integration, and visualization. Experienced in developing dashboards, preparing structured reports, and ensuring data quality for decision-making. Detail-oriented with strong analytical, problem-solving, and teamwork skills.
Skills & Expertise (20)
Work Experience
Data Analyst Intern
MiQ Digital
Jan 2025 - Jun 2025
Developed strong domain expertise in Ad Tech and Programmatic Advertising, working with DSPs, audience segmentation, data flows, and campaign attribution models. Conducted post and pre-campaign analysis to evaluate performance drivers, recommend optimizations, and support strategic media planning. Utilized SQL and PySpark on Databricks to clean, join, and aggregate multi-platform campaign data for performance measurement and reporting. Optimized SQL queries (indexing, partitioning, refactoring), improving query performance by 30% and enhancing accuracy in reporting. Analyzed large-scale datasets from DV360 and The Trade Desk (TTD) across different media types like YouTube, Display, CTV, and OTT platforms to evaluate audience engagement, channel effectiveness, and budget allocation. Collaborated with stakeholders to analyze requirements, translate them into solutions, and support compliance-driven reporting.
Education
B.E in Computer Science Engineering (AI & ML) - GSSS Institute of Engineering & Technology for Women
2021 - 2025 · Afghanistan
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Citizen
Relocation
Open to Relocation
