About
MBA graduate in Marketing & HR (2021) with 4+ years of total professional experience, including 1 year 8 months of experience in Digital Marketing and 2+ years of experience as a Data Analyst. In Digital Marketing, gained experience in campaign performance analysis, reporting, and business metrics. As a Data Analyst, experienced in working with SQL, Excel, Power BI, data analysis, reporting, and dashboard creation to translate business data into actionable insights. Brings strong business understanding from a marketing background and adapts quickly to new tools.
Skills & Expertise (27)
Work Experience
Analyst
Technovia Infotech Systems
Sep 2023 - Present
Worked as part of a supply chain analytics team supporting P&G FMCG operations. Handled regional inventory monitoring for assigned distributors, ensuring optimal stock availability. Analyzed inventory movement and consumption trends to support replenishment planning. Identified fast-moving, slow-moving, and non-moving SKUs to optimize stock holding levels. Built and maintained Power BI dashboards for inventory performance monitoring. Extracted and cleaned transactional data using SQL and Excel for reporting and validation. Conducted basic exploratory data analysis (EDA) to identify trends, anomalies, and risk areas.
Social Media Manager
Digital Marketing
Jan 2022 - Aug 2023
Managed and executed digital marketing campaigns based on business objectives, including brand awareness campaigns and lead generation campaigns. Planned, launched, and optimized paid advertisements across social media platforms according to campaign requirements. Generated and managed leads, monitored lead quality, and supported follow-up activities. Created and coordinated creative assets, including banners and promotional content, in collaboration with design teams. Managed and optimized campaign budgets, ensuring effective utilization and improved ROI. Tracked campaign performance and prepared weekly and monthly reports covering key metrics such as reach, engagement, leads, conversions, and spend. Used performance insights to continuously optimize ads, targeting, and creative.
Education
MBA in Marketing and HR - KLS Gogte Institute of Technology
2019 - 2021 · Afghanistan
BSc - Khed College Bijapure
2016 - 2019 · Afghanistan
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Visa Status
Citizen
Relocation
Open to Relocation
