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Megha Singhh

Megha Singhh

Business Analyst

Noida
80
Profile Score

About

An IIT graduate with 1.5+ years of experience using data to improve customer growth, pricing strategy, and revenue performance. Hands-on experience with SQL, Excel, Power BI, Python, and Power Query, applying data analysis to support product, marketing, and business decisions.

Skills & Expertise (20)

Dashboarding Intermediate
7.8/10
2
Years Exp
Power BI Intermediate
7.7/10
2
Years Exp
Excel Intermediate
7.3/10
2
Years Exp
SQL Intermediate
7.2/10
2
Years Exp
Python Beginner
6.6/10
1
Years Exp
A/B testing stakeholder communication Analytical Reasoning Cross-Functional Collaboration Metabase Clevertap Zoho CRM PLG Metrics Funnel Analysis KPI Tracking Data Modeling Power Query NumPy Pandas MySql

Work Experience

Data Analyst

EXL

Aug 2023 - Jul 2024

Built Power BI dashboards tracking 45K+ customer queries for a global insurance client, enabling real-time monitoring of agent performance and demand. Reduced query resolution time by 25% by identifying workflow bottlenecks through time-series and operational analysis. Executed ETL using Power Query, standardizing large datasets to improve reporting accuracy and reduce manual effort. Observed a 30% mid-month spike in queries linked to billing cycles, enabling proactive workforce and capacity planning. Developed a query-aging metric that improved case prioritization and drove a 12% increase in CSAT.

Business Analyst

Nikah Forever

Apr 2025 - Dec 2025

Identified key monetization gaps by analyzing customer segments, revealing 75% price-sensitive users with only a 2% premium upgrade rate on Android. Launched weekly subscription plans at half the monthly price, driving a 3× increase in conversions and 30% revenue growth within 6 months. Achieved a 55% first-renewal rate, resulting in a 2× increase in Customer Lifetime Value (CLV). Designed and rolled out a plan-comparison upsell feature, increasing adoption of higher-value subscriptions and improving overall monetization. Collaborated cross-functionally with Product, Design, Engineering, and Sales teams to support a shift toward a Product-Led Growth (PLG) strategy. Conducted tier-wise revenue analysis and determined that 70% of revenue originated from Tier-1 and Tier-2 cities, enabling targeted marketing optimization. Evaluated India vs. international payment transactions, uncovering a 2× higher payment attempt rate among international users but lower success rates. Diagnosed international card authorization issues as the root cause of failures and recommended Stripe integration to enable seamless international payments and improve success rates.

Education

B.Tech in Pharmaceutical Engineering and Technology - Indian Institute of Technology, Varanasi (IITBHU)

2019 - 2023 · Afghanistan

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Profile Score Breakdown

📷 Photo 10/10
📄 Resume 10/10
💼 Job Title 10/10
✍️ Bio 10/10
🛠️ Skills 20/20
🎓 Education 10/10
⏱️ Experience 5/15
💰 Rate 0/5
🏆 Certs 0/5
Verified 5/5
Total Score 80/100

Profile Overview

Member sinceFeb 2026

Skills (20)

Dashboarding Power BI Excel SQL Python A/B testing stakeholder communication Analytical Reasoning Cross-Functional Collaboration Metabase +10 more