About
Data Analyst with 2+ years of experience in performance/marketing analytics and data reporting. Skilled in Excel, Google Sheets, Google Analytics, data cleaning, KPI tracking, SQL and Power BI and performance reporting. Experienced in analyzing trends, evaluating campaign performance, and translating data into clear, actionable insights.
Skills & Expertise (21)
Work Experience
Data Analyst
FERMAT (Innointel)
Jul 2024 - Present
Built and A/B-tested 30+ landing pages for 50+ US clients, using performance data to improve page effectiveness and conversion outcomes. Analyzed CTR, bounce rate, conversion rates, and other campaign metrics using Excel and Google Analytics to identify trends and support performance optimization. Maintained, cleaned, and validated large operational datasets, ensuring data accuracy and consistency across internal reports and business processes. Used SQL to query, filter, and analyze structured datasets for data validation, reporting, and extracting relevant business insights. Created Power BI dashboards and visualizations to present key performance metrics and make operational data easier to monitor and interpret. Prepared weekly performance reports by consolidating campaign and operational data, highlighting trends and key findings for internal teams. Managed data updates and quality checks across multiple campaigns while ensuring timely completion of operational deliverables. Collaborated with cross-functional teams to resolve data discrepancies, maintain workflow accuracy, and support day-to-day business operations.
Education
MSc (Botany) - Ewing Christian College
2021 - 2023 · Afghanistan
BSc (Microbiology) - Ewing Christian College
2018 - 2021 · Afghanistan
Certifications
No certifications added yet
Interested in this developer?
Profile Score Breakdown
Profile Overview
Availability Details
Visa Status
Citizen
Relocation
Depends on Offer
Skills (21)
Click a skill to find developers with the same skill
