About
Business and Data Analyst with 8+ years of experience translating data into business decisions — from forecasting and KPI dashboards as a Data Analyst at Ingrade, to a decade of revenue and performance analytics across Practo, Zigly, and Nibav Lifts, where insights directly informed multi-crore revenue targets and team performance outcomes.
Skills & Expertise (37)
Work Experience
Freelance Data Analytics Instructor
Independent / Self-Employed
Oct 2025 - Present
Delivering online training sessions in Python, Excel, SQL, Power BI, and Tableau to working professionals and career-transition students. Designing hands-on curriculum and practical exercises that simplify complex analytics concepts for non-technical learners.
Data Analyst
Ingrade
Jun 2025 - Present
Analyze enrollment, engagement, and course completion data across 8-10 active cohorts/batches, surfacing trends that inform leadership decisions on cohort scheduling and resource allocation. Build and maintain 5+ recurring reports and Power BI/Excel dashboards tracking 8-10 KPIs across admissions, attendance, revenue, and course engagement - giving leadership a single, reliable view for weekly decision-making. Collect, clean, validate, and organize data from 3-4 source systems each month, ensuring data accuracy for all downstream reporting and dashboards. Monitor lead generation and student acquisition performance across 3-4 marketing channels (paid social, search, organic/referral), flagging underperforming channels and supporting budget reallocation toward higher-converting sources. Prepare weekly and monthly performance reports for 3-4 management stakeholders, using standardized templates to ensure consistent, on-time reporting. Write SQL queries to extract and analyze data for 8-10 recurring reports and ad-hoc business requests per month, covering admissions, revenue, and engagement metrics. Collaborate with 4-6 stakeholders across admissions, marketing, and finance to translate reporting requirements into dashboard updates and new metrics.
Regional Manager – Sales Analytics & Reporting
Nibav Lifts
Apr 2024 - May 2025
Managed a 5-member sales team with a monthly regional revenue target of INR 2 Crore, tracking target vs. achievement at both regional and individual level. Tracked lead-to-conversion ratios and month-on-month sales growth across the Haryana region to identify performance trends that shaped territory-level sales strategy. Conducted regional performance analysis to identify high-performing areas and researched untapped territories, leading to new market entry within the region. Prepared regular sales and performance reports for leadership, directly informing target-setting and resource allocation decisions across the region.
Deputy Manager – Performance Analysis & Business Operations
Zigly
Dec 2020 - Apr 2024
Built the pet services vertical from the ground up to a quarterly revenue run-rate of INR 1.05 Crore, tracking revenue growth continuously across store and online sales channels. Analyzed store-level and online sales and profit data on an ongoing basis, identifying trends that directly shaped inventory and channel-investment decisions. Worked closely with the marketing team to monitor paid ad campaign performance — including conversion rate and cost-per-lead — driving data-backed adjustments that improved spend efficiency by 11-12%. Tracked customer feedback systematically to maintain a Net Promoter Score (NPS) above 70%, identifying root causes and driving service improvements. Managed performance reporting and KPI tracking for a 20-member team across 5 locations, improving visibility into productivity and service quality and enabling faster corrective action. Collaborated with the IT team to define requirements and analyze customer drop-off points for a pet service booking journey on the company website.
Assistant Area Manager – Account & Performance Analytics
Practo Technologies
Oct 2017 - Dec 2020
Tracked onboarding performance metrics including hospitals approached vs. onboarded per month, doctors onboarded per hospital - surfacing bottlenecks that improved monthly onboarding conversion rates. Monitored key account performance monthly — including leads-to-walk-ins conversion and revenue generated per account — identifying growth opportunities that directly fed account expansion strategy. Maintained structured tracking of account-level issues and performance trends, strengthening renewal strategy and reducing account churn risk.
Education
Bachelor of Technology (B.Tech) – Electronics & Communication Engineering - Rajasthan Technical University
- 2012 · Afghanistan
Certifications
Data Visualisation: Empowering Business with Effective Insights
Tata (via Forage) · 2026
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Skills (37)
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