Rifath Taskeen

Social Media Analyst – Content Writer & Developer

Andhra Pradesh Digital Corporation

Jan 2021 - Jul 2023

Developed, designed, and maintained official websites and applications, ensuring a seamless and user-centric experience. Assisted in application development and integrated content within platforms by incorporating dynamic content, interactive elements, and accessibility standards, enhancing multiple functionalities for user engagement. Supported administrative workflows by preparing social media performance reports and insights for internal review. Managed and created content for social media platforms, aligning with campaign goals and digital strategies. Assisted administrative teams during public awareness campaigns by managing content schedules and compliance requirements. Contributed to the ideation and creation of content for government initiatives, digital campaigns, and public awareness programs. Global Investors Summit 2023 – led the team by developing a social media campaign that increased engagement by 40% during the summit, contributing to the communication strategy and digital coverage.