About
Results-driven Data Analyst with 6+ years of experience in IT and digital marketing analytics. Proven expertise in SQL, Excel, Power BI, and Python for data management, dashboard design, and campaign ROI analysis. Recognised for performance excellence at Cognizant and Google. Recently upskilled in AI-driven automation and prompt engineering, and certified as a Senior Analyst by micro1 following a rigorous AI-powered assessment (March 2026). Seeking a data analyst role to apply strong analytical skills in a data-driven environment.
Skills & Expertise (12)
Work Experience
Process Associate – Google AdWords
Hucon Solutions
Sep 2017 - Feb 2019
Managed ad campaign quality control and customer data integrity using Excel. Performed Root Cause Analysis (RCA) and brainstorming to drive measurable process improvements.
Senior Analyst / Senior Process Executive
Cognizant Technology Solutions
Feb 2021 - Jul 2023
Led Google Ads Account Roll-Up Project (Revenue Dept.) — managed large-scale data pipelines using SQL and Excel. Designed Power BI dashboards that improved KPI visibility and supported strategic decision-making for clients. Delivered data insights that measurably improved ad performance and ROI across digital marketing campaigns. Collaborated with clients on tailored reporting solutions and visual storytelling for business stakeholders. Awarded: ICON of Cognizant, Hall of Fame, Spotlight Awards & Client Appreciation (Google).
Quality Analyst
Cognizant Technology Solutions
Feb 2019 - Jan 2021
Ensured ad compliance for Google Ads, maintaining brand safety and regulatory standards. Built Excel dashboards and performance reports to monitor campaign metrics and identify anomalies. Conducted content audits and contributed to campaign optimization strategies.
Process Associate
Intelenet Global Services (Paytm)
Apr 2017 - Sep 2017
Resolved user issues via email support, maintaining high CSAT and accurate data logs.
Education
MBA (Human Resources) - Osmania University
- 2020 · Afghanistan
B.Sc (Statistics) - Vasundara Women’s Degree College
- 2017 · Afghanistan
Intermediate (MPC) - Narayana Junior College
- 2014 · Afghanistan
Matriculation - Balaji High School
- 2012 · Afghanistan
Certifications
Participant — Build the Future Showcase by Google
· 2026
micro1 Certified Senior Analyst
micro1.ai · 2026
AI Tools Workshop
Be10x · 2025
Startup School: Prompt to Prototype
Google for Startups · 2025
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Not Open to Relocation
Skills (12)
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