Sindhu Dhanushkodi

Market Research Analyst

Puducherry 2+ yrs exp 85 · Excellent

About

Market Research Analyst with experience in market research, consumer insights, trend analysis, secondary research, market segmentation, competitor benchmarking, and marketing intelligence. Skilled in analysing qualitative and quantitative data to understand consumer behaviour, identify emerging trends, and uncover market opportunities. Experienced in B2B lead generation, contact research, company profiling, data enrichment, and database building. Proficient in Advanced Excel, SQL, Power BI, Google Colab, Google Apps Script, and Power Automate for data analysis, reporting, research operations, and workflow automation. Experience across beauty, lifestyle, fashion, home, FMCG, consumer goods, healthcare, and pharmaceutical industries.

Skills & Expertise (33)

Advanced Microsoft Excel Advanced

8.0/10

Years Exp

secondary research Intermediate

7.3/10

Years Exp

Market Research Intermediate

7.3/10

Years Exp

Consumer Insights Intermediate

7.3/10

Years Exp

Data Analytics Intermediate

7.0/10

Years Exp

Data Management Intermediate

6.5/10

Years Exp

Google Data Studio Intermediate

6.5/10

Years Exp

Power BI Intermediate

6.5/10

Years Exp

SQL Intermediate

6.5/10

Years Exp

KW Finder Google Maps ContactOut ZoomInfo Apollo.io LinkedIn Power Automate Google Apps Script Google Colab Canva Google Sheets KPI Reporting Dashboard Development Data Transformation Data Validation Data Cleaning Data collection Data Enrichment B2B Lead Generation Industry Research Competitor Benchmarking Trend Analysis market segmentation Market Analysis

Work Experience

Market Research Analyst

Yuvabe Studios

Jun 2026 - Present

Conduct secondary and market research to gather relevant information and support business requirements. Analyse consumer insights and market segments to understand target audiences and identify opportunities. Conduct B2B lead generation and identify relevant companies and decision-makers based on defined criteria. Curate professional profiles and build targeted company and contact databases.

Market Research Analyst

Quilt.AI

Jan 2024 - Jun 2026

Conduct trend analysis and secondary research using qualitative and quantitative data to identify emerging consumer trends, behaviours, and market opportunities. Analyse consumer conversations, digital content, and research data to generate meaningful consumer insights. Conduct market analysis and segmentation to understand changing consumer preferences and market dynamics. Perform competitor benchmarking and industry research to assess market developments, brand activity, and emerging opportunities. Manage and validate research data through data cleaning, organisation, and quality checks to ensure accuracy and consistency. Improve research workflows through data management, process optimisation, and automation.