About
Data Analyst with 2+ years of experience turning raw operational, financial, and marketing data into actionable insights using Excel, Tableau, Power BI, and Google Analytics. Skilled in building dashboards, tracking KPIs, and delivering structured reporting that has directly influenced hiring, financial, and campaign decisions for stakeholders including Microsoft account teams and KPMG audit clients.
Skills & Expertise (19)
Work Experience
Recruitment Specialist (Data & Reporting Focus)
Allegis Global Solutions
Sep 2025 - Apr 2026
Built and maintained end-to-end talent funnel analytics for a Microsoft account, identifying conversion drop-off points and improving pipeline visibility. Analysed sourcing channel performance data to recommend targeted, data-backed positioning strategies. Designed and delivered structured weekly performance dashboards used by stakeholders for hiring demand planning. Standardised reporting frameworks and CRM data tracking, improving reporting consistency and process efficiency. Partnered cross-functionally with stakeholders to translate market/demand trend data into actionable talent strategy.
Audit Analyst
KPMG
Aug 2024 - Aug 2025
Conducted in-depth financial data analysis to identify operational inefficiencies and growth constraints for client engagements. Built structured performance reports and data summaries for senior stakeholders and audit leads. Applied advanced Excel techniques (pivot tables, lookups, financial modelling) to interpret key financial and operational metrics. Strengthened analytical rigor and problem-solving in a fast-paced, metrics-driven environment.
Marketing Intern (Analytics)
Home Centre India
Dec 2023 - Apr 2024
Built Power BI dashboards to track Customer Acquisition Cost (CAC), engagement rates, and campaign ROI across digital channels. Analysed Google Ads and Analytics data to optimise digital campaigns and improve customer engagement. Ran consumer segmentation analysis on customer data to refine targeting strategy. Used behavioural data to design a push-notification optimisation strategy that increased customer response rates by 14%.
Marketing & Business Ops Intern
Functionup
Feb 2023 - Mar 2023
Tracked and analysed campaign performance data, recommending data-driven improvements to lead-generation efforts. Performed keyword research and SEO data analysis to improve organic visibility and traffic quality.
Education
Bachelor's Degree in Business Administration - International School of Management Excellence
2021 - 2024 · Afghanistan
Certifications
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Skills (19)
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