About
Data Analyst with 13+ years of experience in retail business operations and 2+ years applying SQL, Python, and Power Business Intelligence, Dashboard Development, Visualization, ERP, ETL, Data-Driven Decision Making to solve data-driven business problems. Certified in Data Science from IIT Madras. Skilled in data cleaning, exploratory data analysis, dashboard development, Retail KPI, and statistical analysis to support strategic decision-making. Proven record of translating large, complex retail datasets into actionable insights that improved sales performance, inventory efficiency, and operational KPIs. Seeking a Data Analyst role to apply strong analytical, business intelligence, and stakeholder communication skills within a data-driven organization.
Skills & Expertise (31)
Work Experience
Senior Data Analyst
The Sleep Company
Sep 2024 - Present
Analyze daily sales, inventory, and customer transaction data to monitor KPIs including conversion rate (>30%), Average Order Value (ATV), and Net Promoter Score (NPS). Build and maintain Power BI and Excel dashboards to track P&L performance, enabling management to identify revenue gaps and implement corrective action plans. Conduct data-driven inventory analysis and demand tracking to ensure product availability and planogram compliance across the retail floor. Prepare monthly performance reports combining sales, inventory, and customer behavior data, delivering actionable insights to regional management. Lead and train a team of 12 associates, embedding a data-informed, customer-first culture aligned with brand KPIs.
Data Analyst
Urban Ladder
Dec 2021 - Sep 2024
Analyzed sales and CRM pipeline data (lead capture, follow-up, closure) to maintain a conversion funnel efficiency of 28–32%, identifying process bottlenecks using trend analysis. Exceeded like-for-like sales targets by 15%+ quarterly by applying data insights to product placement and cross-selling strategy. Performed inventory reconciliation and stock audit analysis, reducing shrinkage below 0.5% through data-backed loss-prevention measures. Used customer behavior data to develop tailored, needs-based recommendations, increasing average order value. Monitored visual merchandising and planogram compliance metrics, reporting deviations to corporate standards.
Business Analyst
Fashion Big Bazaar (Future Retail Ltd.)
Sep 2018 - Nov 2021
Analyzed category sales and competitor pricing data, producing monthly competitor analysis reports for senior management. Tracked SOP adherence and customer complaint data, implementing process changes that reduced escalation rate by an estimated 25%. Planned and evaluated seasonal sales campaigns using historical sales data, consistently exceeding category revenue targets. Managed reporting on inventory levels, visual display compliance, and customer service KPIs across a team of 20+ associates.
MIS Reports Analyst
Unlimited (Arvind Fashion Ltd.)
Jul 2013 - Sep 2018
Delivered KPI reporting on footfall, basket size, conversion rate, and return rates to store management, supporting data-driven floor decisions. Managed departmental P&L and inventory data controls for a fast-fashion retail floor. Conducted workforce scheduling analysis to optimize staff coverage across peak and off-peak trading hours. Progressed from frontline associate to Department Manager, reflecting strong analytical and leadership performance.
Education
Master Certificate in Data Science - GUVI Geek Networks, IIT Madras Campus
2023 - 2024 · Afghanistan
Bachelor of Engineering (B.E.) in Aeronautical Engineering - Anna University
2009 - 2013 · Afghanistan
Higher Secondary Certificate (Class XII) - SJC Higher Secondary School
2006 - 2007 · Afghanistan
Certifications
Master Certificate in Data Science
GUVI, IIT Madras Campus · 2024
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Skills (31)
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