Divya Ravichandran
Senior Process Executive
About
Results-driven media intelligence professional with 8 years of progressive experience in Media Monitoring, Reputation Intelligence, and Ad Intelligence. Proven ability to analyze and synthesize large volumes of media data to extract actionable insights that support strategic decision-making. Adept at tracking brand sentiment, managing reputational risk, and evaluating advertising effectiveness across traditional and digital channels.
Skills & Expertise (8)
Work Experience
Senior Process Executive
Cognizant
Apr 2017 - Mar 2025
Expertise in data & document maintenance especially supply chain documents, media monitoring and summarization. Monitoring and managing the reputation of clients in social media and digital media. Expertise in creating adverts description and new brands for media products, public relation activities. Provided Automation Ideas to improve the tool and on the process as well. Acted as Internal trainer and provided training for the freshers and the team to improve team performance. Monitored and analyzed advertising trends across competitors, industries, and media types, generating weekly and quarterly performance summaries. Skilled in listening, analyzing, and matching audio and video adverts. Expert in coding for media advertisements. Prioritized tasks efficiently to meet coding requirements. Conducted accurate research, fact-checking, and classification of adverts. Tracked and managed error reports and client brief updates, ensuring timely communication and resolution for the team. Managed hourly submissions for multiple clients, ensuring on-time and accurate delivery while maintaining high standards of quality and client satisfaction.
Education
Bachelor of Engineering in Computer Science - Professional Group of Institutions
- · Afghanistan
Certifications
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Skills (8)
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