About
Product-focused analytics professional with ~3 years of experience driving product growth, experimentation, funnel optimization, and customer experience improvements across consumer and insurance platforms. Proven expertise in A/B testing, user journey analysis, conversion optimization, stakeholder management, and data-driven product decision-making. Experienced in partnering with Product, Engineering, Design, Marketing, Operations, and Business teams to identify customer pain points, optimize user experiences, and launch impactful product enhancements. Strong track record of using experimentation, customer insights, and competitive benchmarking to improve engagement, conversion, and retention metrics. Passionate about building customer-centric digital products, solving user problems, and leveraging data to deliver scalable growth and exceptional user experiences.
Skills & Expertise (34)
Work Experience
Assistant Manager – Product & Analytics
GoMechanic.in (Acquired by Spinny)
Sep 2025 - Present
Owned product analytics for acquisition, conversion, retention, and engagement funnels, enabling data-driven product strategy and roadmap decisions. Identified high-performing acquisition channels and optimized marketing allocation, improving conversion by 2–3%. Built and maintained real-time product performance dashboards using GA4, Python, BigQuery, SQL, and BI tools to monitor business-critical KPIs. Conducted funnel, cohort, and behavioral analyses to identify user drop-offs, conversion bottlenecks, and growth opportunities. Partnered with Product, Engineering, Marketing, and Business teams to define success metrics, prioritize product initiatives, and measure business impact. Designed and analyzed A/B experiments using Firebase, validating product changes and optimization opportunities. Presented insights and recommendations directly to leadership teams, influencing product roadmap and growth strategies. Automated reporting workflows and KPI tracking systems, reducing manual effort and improving decision-making speed.
Product Analyst
PB Partners (PolicyBazaar)
Nov 2023 - Aug 2025
Analyzed user behavior, product performance, and funnel metrics using SQL, Athena, Python, and Power BI, driving data-backed recommendations that improved engagement and conversion performance. Built and maintained 10+ business-critical dashboards supporting Product, Business, Operations, and Leadership teams. Developed dashboards tracking Prepaid Errors, KYC Funnel, Insurer Visibility, End-to-End Policy Issuance, Pre-Fill Performance, and Customer Onboarding Funnels, providing actionable insights into customer progression and operational efficiency. Conducted exploratory data analysis (EDA) and funnel analysis to identify product bottlenecks, customer drop-offs, and process inefficiencies, resulting in measurable conversion improvements. Designed, monitored, and analyzed A/B tests to evaluate product changes and optimize customer journeys, reducing funnel drop-offs and improving conversion performance. Automated weekly and monthly reporting pipelines using SQL, Python, and Power BI, reducing manual reporting effort by 30% and improving stakeholder visibility. Partnered with Product, Engineering, Marketing, and Business teams to translate business requirements into analytical solutions and drive feature adoption. Presented insights, dashboards, and strategic recommendations to leadership teams, enabling data-driven decision-making across product and operational initiatives.
Education
Economics Honours - Delhi Technological University
2017 - 2020 · Afghanistan
Certifications
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Citizen
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Open to Relocation
Skills (34)
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